Put your brand in front. Put Lirvion behind it

Bring ICHRA (CHOICE Arrangement) capabilities to market through a branded experience supported by Lirvion's administration infrastructure. For benefits organizations, payroll and HR companies, PEOs, and other strategic partners, Lirvion can support white-label configurations that extend your offering without requiring you to recreate the administration behind it.

Dashboard titled "Partner Workspace" showing employer accounts, program stages, progress, actions, and this week's tasks summary.

YOUR MARKET. YOUR RELATIONSHIPS.

Keep your brand at the center of the experience

Your clients already know your company. Your distribution already exists. Your reputation already opens doors.

A white-label relationship with Lirvion can allow eligible partners to bring ICHRA capabilities into that existing ecosystem while keeping their own market presence at the forefront.

Lirvion provides the administration infrastructure behind the experience.

You keep the relationship where it belongs — with your organization

Keep your brand at the center of the experience

White-label should go deeper than branding

A credible white-label offering needs more than a different logo on a login screen. Behind the experience are the administrative functions required to keep an ICHRA program moving:

Employer administration

Support employer setup, workforce information, eligibility, employee classes, and allowance structures

Employee experience

Provide an organized path for employees as they move through enrollment and ongoing benefit activity

Coverage visibility

Maintain visibility into coverage documentation and status

Premium coordination

Support the operational flow surrounding individual health insurance premiums

Ongoing administration

Keep eligibility, coverage, payment activity, and program changes organized as circumstances evolve

Employer administration

Support employer setup, workforce information, eligibility, employee classes, and allowance structures

Employee experience

Provide an organized path for employees as they move through enrollment and ongoing benefit activity

Coverage visibility

Maintain visibility into coverage documentation and status

Premium coordination

Support the operational flow surrounding individual health insurance premiums

Ongoing administration

Keep eligibility, coverage, payment activity, and program changes organized as circumstances evolve

The brand may be yours. The infrastructure behind it does not have to be

BUILT FOR DISTRIBUTION

Turn existing relationships into a new capability

The strongest white-label opportunities often start with something that already exists: employer relationships, trusted distribution, an established brand, and a market that already knows who you are.

Lirvion gives qualified partners a way to extend that position into CHOICE Arrangement (ICHRA) administration without recreating the technology, administration, and operating structure behind the experience.

Keep the market presence you already earned. Add the capability behind it.

Explore Ways to Partner
Turn existing relationships into a new capability

CHOICE ARRANGEMENT

Different terminology. The same need for serious administration

CMS now refers to Individual Coverage Health Reimbursement Arrangements (ICHRAs) as CHOICE Arrangements in its employer-facing resources. The underlying benefit model remains the Individual Coverage HRA established under federal law.

As employers encounter both terms, partners need an experience that can support the market transition without creating unnecessary confusion around the underlying benefit model.

Lirvion uses CHOICE Arrangement (ICHRA) terminology to help partners navigate both the current federal terminology and the established ICHRA market.

Explore CHOICE Arrangements
Different terminology. The same need for serious administration

MAKE THE EXPERIENCE FIT THE PARTNERSHIP

Not every white-label model should look the same

Different organizations have different distribution models, client relationships, technology environments, and operational requirements.

Lirvion can evaluate branded and white-label configurations based on the partnership, implementation requirements, integrations, and intended client experience. That may include different levels of branding, platform presentation, administrative coordination, and integration depending on the relationship.

White-label capabilities are not one-size-fits-all, and specific configurations are subject to technical and operational review.

Not every white-label model should look the same

Your growth should strengthen the model — not break it

The real test of a white-label strategy begins after the first employer. More clients mean more employees, eligibility changes, enrollment activity, coverage documentation, premium activity, questions, and administrative exceptions.

No platform can eliminate every carrier dependency, enrollment exception, data issue, or need for human intervention. Lirvion provides a more structured environment for managing those realities as volume grows.

Explore Scale Without Building Infrastructure
Your growth should strengthen the model — not break it

Frequently asked questions

Give your brand a CHOICE Arrangement capability to match

Your brand already has a market. Bring the distribution. Bring the relationships. Bring the brand. Lirvion provides the administration infrastructure behind the experience.